Jack Dorsey is about to launch a new social app days after Twitter was handed over to Elon Musk as its new owner.
Dorsey who is the co-founder of Twitter stepped down as CEO of the micro-blogging app in November 2021 and left the board of directors six months later.
He has now concentrated on a new venture, Bluesky Social, a decentralised social network protocol.
According to Dorsey, Bluesky will not be competing with Twitter in the traditional sense but instead, be “a competitor to any company trying to own the underlying fundamentals for social media or the data of the people using it.”
Recall that after Musk took control of the company, he immediately fired its CEO Parag Agrawal and two other top executives. He also announced that verified pages will soon start paying monthly subscription.
Dorsey is however one step closer to providing online refuge for the slew of social media users ready to desert Twitter in the wake of Elon Musk’s takeover and proposed $8 fee on Twitter verified handles.
Bluesky was initially founded by Twitter in 2019 to help develop a similar decentralised concept for the social media giant.
“The biggest and long-term goal is to build a durable and open protocol for public conversation,” Dorsey wrote in a ‘question and at the time.